Friday, 4 July 2025

LEGAL and BUSINESS CONSIDERATIONS - Arabella Sheen



WEEK SIX – LEGAL and BUSINESS CONSIDERATIONS

The words have been written and the story told. Congratulations on completing your novel! That’s a huge achievement. Now that the manuscript is done, here are some key steps an author should consider doing next:

1. Revision and Editing

2. Decide on a Publishing Path

3. Build Your Author Platform

4. Marketing and Promotion

5. Legal and Business Considerations

6. Plan Your Next Steps

 

Over the next couple of weeks, I’ll be posting several blogs that cover these steps in more detail, and I hope they'll be useful to you.

Happy writing…

Arabella Xx

 

Authors are not just creatives; they also become small business owners and rights holders, especially if they self-publish. Whether traditionally published or indie, here are the key legal and business considerations authors should keep in mind:


1. Copyright Ownership

You automatically own the copyright to your work the moment you write it.

In most countries (including the U.S.), you don’t have to register your copyright, but registering:

Provides legal proof of ownership.

Allows you to sue for damages if someone steals or plagiarizes your work.

Consider registering your copyright with your national copyright office (e.g., U.S. Copyright Office) when your book is ready for publication.

 

2. Contracts (Traditional Publishing & Freelancers)

If you’re:

Traditionally publishing, you’ll sign:

A publishing contract outlining rights, royalties, delivery timelines, termination clauses, and more.

Possibly an agent agreement (typically 15% commission on earnings).

Self-publishing, you may still need contracts with:

Freelancers (editors, designers): Ensure you retain full rights to your content, especially your cover and interior files.

Collaborators (co-authors or ghostwriters): Spell out ownership, revenue split, and responsibilities in writing.

Never sign a contract without reading it carefully or consulting a publishing lawyer or agent.

 

3. Business Structure

If you intend to make regular income from your writing, consider creating a business entity:

Sole proprietorship (default in most places).

LLC or limited company: Offers liability protection and potential tax advantages.

Business license: Some localities require a license to sell goods (including books).

Check your local/state/province laws to see what’s required where you live.

 

4. Taxes and Accounting

As an author, your book income is taxable. Consider:

Tracking income and expenses: Keep records of sales, royalties, marketing costs, software, travel, and home office expenses.

Estimated taxes: You may need to pay quarterly taxes if you're earning steadily.

International sales: Be aware of foreign tax withholding and treaties if you sell globally.

Tools to help:

QuickBooks, Wave, or Excel for accounting.

PayPal and Stripe for online sales tracking.

Consider talking to an accountant with experience in creative businesses or self-employment.

 

5. ISBNs and Imprint

ISBN (International Standard Book Number):

You need one for each format of your book (e.g., ebook, paperback, hardcover).

You can use free ones (from Amazon KDP), but the retailer becomes listed as the publisher.

To control your publishing brand, buy your own from your national ISBN agency (e.g., Bowker in the U.S.).

Imprint name: Optional, but professional. It becomes your publisher name on record.

Buying your own ISBNs is best for long-term control and branding.

 

6. Intellectual Property and Subsidiary Rights

Your book has multiple potential revenue streams:

Primary rights: Publishing the book itself (print, ebook, audio).

Subsidiary rights:

Translation rights

Film/TV adaptation

Audiobook production

Merchandising

 

Anthologies, reprints, serialization: Can be sold separately.

Retain rights when possible or license them selectively. Be clear on the rights you’re granting in any publishing contract.

 

7. Terms of Service for Platforms

When using services like Amazon KDP, IngramSpark, or Draft2Digital:

Read their Terms of Service carefully.

Know their policies on:

Pricing control

Exclusivity requirements (e.g., Kindle Unlimited demands exclusivity)

Royalty rates

Payment thresholds and schedules

If a platform changes its terms, you may need to adapt quickly—stay informed.

 

8. Privacy and Online Safety

Use a P.O. Box or virtual mailbox for fan mail, returns, or public listings.

Avoid using your personal home address when registering domains or ISBNs.

Consider a pen name if you want to separate personal and professional identities.

 

Wishing you all the best when you work on the Legal and Business Considerations for your books...

Arabella Xx

Be sure to watch out for seasonal updates and the latest news about my books as they fall into your email inbox. Sign up for my newsletter HERE  



Wednesday, 2 July 2025

#NewRelease - HER THREE CAPTAINS - Regency Romance - Arabella Sheen

#NEW #RELEASE

      


HER THREE CAPTAINS

Forbidden Adventures

Arabella Sheen

 

In a world where reputation is everything, The Honourable Olivia Trevillion dares to leave hers behind. Boarding Captain Luke Crowe’s merchant ship, she risks the social ruin that awaits any woman who steps outside the rigid boundaries of Regency society.

Olivia must choose between finding her missing brother and preserving her name, and she doesn’t hesitate—even if it means surrendering her innocence to the forceful Luke.

But fate has more in store for Olivia than a tarnished reputation. Captured by a pirate, on the shores of a remote Caribbean island, she is drawn into the thrilling, dangerous world of Captain Marcus McEwen, a man who awakens her spirit for adventure—and her heart.

When Olivia’s journey carries her back to England, she faces the merciless whispers of Regency society. In a world of harsh judgment, she discovers an unlikely ally in Captain William Hartford, a man willing to see past her scarred reputation and into the heart of the woman she’s become.

Olivia learns that love can be a force as fierce as any storm. But when Luke, Marcus, and William unite to protect her as she defends her home from ruthless smugglers, her heart is stirred, pulling her in three different directions and in ways she’d never imagined.

Join Olivia as she faces a clash of love, loyalty and duty, on the high seas as this sweeping tale of adventure and passion unfolds.

Her Three Captains is a captivating romance, where love is Olivia’s most daring adventure of all.

Visit my website to discover more... HERE


  About Arabella Sheen



Arabella Sheen

Arabella Sheen is a British author of contemporary romance and likes nothing more than the challenge of starting a new novel with fresh ideas and inspiring characters.
One of the many things Arabella loves to do is to read. And when she’s not researching or writing about romance, she is either on her allotment sowing and planting with the seasons or she is curled on the sofa with a book, while pandering to the demands of her attention-seeking cat.
Having lived and worked in the Netherlands as a theatre nurse for nearly twenty years, she now lives in the south-west of England with her family.
Arabella hopes her readers have as much pleasure from her romance stories as she has in writing them.

Social Media



Happy Reading...

Arabella Xx

Be sure to watch out for seasonal updates and the latest news about my books as they fall into your email inbox. Sign up for my newsletter HERE  







Friday, 27 June 2025

MARKETING and PROMOTION - Arabella Sheen

 


WEEK FIVE – MARKETING and PROMOTION

 The words have been written and the story told. Congratulations on completing your novel! That’s a huge achievement. Now that the manuscript is done, here are some key steps an author should consider doing next:

1. Revision and Editing

2 Decide on a Publishing Path

3. Build Your Author Platform

4. Marketing and Promotion

5. Legal and Business Considerations

6. Plan Your Next Steps

 

Over the next couple of weeks, I’ll be posting several blogs that cover these steps in more detail, and I hope they'll be useful to you.

Happy writing…

Arabella Xx

 

 Marketing and promoting a book is a critical phase—whether you're traditionally published or self-published, much of the success depends on you. Once your book is written and either published or ready to launch, here are the key things to consider doing next:

1. Set Clear Marketing Goals

What are you trying to achieve?

Sell copies?

Grow your email list?

Get reviews?

Build long-term readership?

Your goals shape your tactics. For example, a free promo might be great for visibility, but not direct profit.

 

2. Plan a Launch Strategy

A well-coordinated launch can make a huge difference.

Pre-Launch (3–6 months before release)

Build buzz: Teasers, cover reveals, excerpts.

Create a street team or ARC team (Advanced Review Copies) to gather early reviews.

Line up endorsements or blurbs from other authors.

Submit to book bloggers, YouTubers, or review sites (many require months of lead time). 

Launch Week

Email your list with a launch announcement.

Host a launch event—virtual or in-person.

Boost visibility with ads or giveaways.

Get social: Use countdowns, behind-the-scenes posts, and celebratory updates.

Post-Launch

Keep promoting through long-tail efforts like content marketing, podcasts, ads, and series-building.

 

3. Build a Long-Term Marketing Engine

A launch is just the beginning.

Email marketing: Regular newsletters to nurture readers (recommendations, new releases, behind-the-scenes).

Content marketing: Blog posts, YouTube videos, or podcasts on relevant themes or writing topics.

Social media: Maintain a presence and engage with your audience.

Search engine optimization (SEO): Optimize your website for discoverability (especially useful for nonfiction).

 

4. Use Promotional Tools and Platforms

Email newsletter swaps: Partner with authors in your genre to cross-promote.

Giveaways: Goodreads, BookFunnel, or KingSumo for list-building.

Ad platforms:

Amazon Ads: Best for direct book sales.

Facebook/Instagram Ads: Better for audience building or promoting series.

BookBub Ads: High-performing but takes testing.

Promo sites: Freebooksy, Bargain Booksy, Book Cave, etc. (especially useful during sales or price drops).

 

5. Collect and Leverage Reviews

Early reviews help boost credibility and visibility (especially on Amazon).

Encourage reviews via:

Your email list.

Your ARC team.

Gentle nudges in your book’s back matter (“If you enjoyed this book…”).

Never pay for fake reviews—it violates platform policies and reader trust.

 

6. Know Your Audience and Genre Expectations

Your marketing should reflect your genre and reader psychology:

Romance readers may respond to emotional imagery, character-driven teasers.

Thriller fans often love high-stakes taglines or plot twists.

Nonfiction readers want value, clarity, and authority.

Study successful authors in your niche—what are they doing on Amazon, Instagram, or their websites?

7. Track, Analyze, and Adapt

Use data to see what’s working.

Sales dashboards (Amazon KDP, IngramSpark, etc.)

Email open rates and click-throughs.

Ad performance metrics

Social media insights

Marketing is iterative—don’t be afraid to pivot based on what readers respond to.


8. Create a Funnel for Long-Term Reader Engagement

Free lead magnet → email list signup → nurture sequence → book/series promotion

Hook readers with one great book, then lead them to your backlist or next release.

Bonus Tips:

Add a call-to-action at the end of your book (e.g., “Want the next one free? Join my list!”).

Create a reader magnet (short story, deleted scenes, etc.) to entice signups.

Schedule seasonal promotions (holidays, summer reads, etc.) to revive interest.



Happy Marketing and Promoting your books...

Arabella Xx

Be sure to watch out for seasonal updates and the latest news about my books as they fall into your email inbox. Sign up for my newsletter HERE  



LEGAL and BUSINESS CONSIDERATIONS - Arabella Sheen

WEEK SIX – LEGAL and BUSINESS CONSIDERATIONS The words have been written and the story told. Congratulations on completing your novel! That’...